I'm Pep Dekker, a financial advisor and strategist focused on helping Direct Primary Care physicians, concierge medicine providers, and Med Spa owners take control of their financial futures. With over 15 years of experience in business and marketing, I transitioned into financial planning to provide personalized strategies that align business growth with personal wealth. My goal is to help healthcare professionals manage cash flow, plan for taxes, and build sustainable financial independence.

I live in Estes Park, CO, with my wife, a physician, and our three girls. Outside of advising, I’m passionate about creating direct, actionable content that cuts through the noise and delivers real value. Through my newsletter, I aim to empower professionals to make informed financial decisions and achieve long-term success.

Financial Planner, Direct Care Ally, and author of the Direct Care Report